As Marketing Communications & Design Coordinator, Sherel uses her keen eye for detail to ensure MSFHR’s brand is applied consistently across all print and electronic materials. Sherel also manages the Foundation’s intranet and is regularly looking for ways to enhance internal communications and staff collaboration. Sherel is the creative behind various corporate materials, involved in everything from the initial brainstorm to the layout and type to the manipulation of graphics. Sherel is also responsible for the Foundation’s incoming sponsorships, from application assessment to post-event follow up.
Prior to joining MSFHR, Sherel worked at the Canadian Education Centre Network, a non-profit that marketed Canada as a world-class study destination for international students. While there, she was the lead for the organization’s website and 20 international sub sites, which included content management, design and maintenance. She also wrote and designed various communication pieces and executed the sales of their web products.
Sherel holds a Bachelor of Arts degree in communications, a minor in gerontology, and a co-op certificate from SFU. She also has an associate certificate in graphic design from BCIT.